Not only are existing customers more likely to buy after or during the time of sale, there’s also no additional costs. It’s strategic selling at its finest. Which makes effective cross-sell and upsell sales enablement strategies a great investment.
For b2b teams and long-term sales cycles, sales enablement is even more important. Without a good plan, you risk losing the sale and potentially months of work. These five tips will help you strengthen your sales strategies and position your teams for success.
Joey Knecht, CEO of Proteus spoke with SaaS Backwards host, Ken Lempit from Austin Lawrence about how he manages his SaaS to success for Proteus. He measures a lot, but is unusually focused on the value of relationships.